Hi, I’m RJ Sherman. I’m a strategist and innovator.

I started my career as an entrepreneur, founding my first company in high school, and today I’m the Vice President of Enterprise and Client Strategy at Northwestern Mutual. My journey has taken me from building two successful tech ventures to delivering transformational strategies at Deloitte, and creating the enterprise-wide innovation program at Citizens Bank that engaged over 1,200 colleagues. When I’m not architecting corporate strategy or leading strategic initiatives, you might find me flying as a commercial pilot, crafting furniture in my woodshop, exploring as a SCUBA divemaster, or reflecting on my days racing motorcycles professionally. It’s this mix of business and adventure that shapes how I approach challenges and spot opportunities others might miss.

more about me:

Life is a journey with problems to solve, lessons to learn, but most of all, experiences to enjoy.
Albert Einstein

Expereince

Entrepreneurship is at the center of everything I do

My executive perspective has been shaped by a diverse career spanning multiple industries—from healthcare to financial services to emerging technologies. Today, I am Northwestern Mutual’s Vice President of Enterprise and Client Strategy, I partner with senior leadership to architect our multi-year strategic roadmap and translate corporate vision into measurable outcomes. Before joining Northwestern Mutual, I led enterprise innovation at Citizens Bank, and was a Manager at Deloitte Consulting.

My foundation as a two-time tech founder gives me a unique lens for corporate strategy. After successfully raising over $2M in venture capital for BrandYourself.com (yes, we made it to Shark Tank!), I brought my entrepreneurial mindset to Deloitte Consulting, where I developed innovation strategies for Fortune 50 healthcare companies and founded StartUp Deloitte to nurture new business concepts. This blend of startup agility and enterprise experience defines my approach to identifying strategic opportunities that others might miss.

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Education

I attended Syracuse University for undergrad and graduate school

MS, Information Management
Engagement Fellow
Bachelors of Science, Triple Major
- Information Studies and Technology
- Entrepreneurship and Emerging Enterprises
- Finance

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Personal Interests

I am always learning, and always on the move

Hobbies keep life interesting. My varied interests led me to become a commercial aircraft pilot, sponsored motorcycle racer, woodworker, SCUBA divemaster, photographer, long distance cycler.

I can usually be found outdoors with my dog exploring somewhere new.

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